Use cases
🇮🇩
ASEAN
Indonesia
UU PDP 2022 (Personal Data Protection Law)
Regulator: Personal Data Protection Authority (PDPA RI, in formation)
What makes this market distinct
- Indonesia is the largest ASEAN market by population — measurement gaps compound
- UU PDP enforcement starts October 2024 — boards demand readiness
- E-commerce (Tokopedia, Shopee, Bukalapak) and fintech (DANA, OVO) drive ad spend
- Bahasa Indonesia localization rarely first-class
How HighAdsROI fits
- Bahasa Indonesia policy and consent templates (post v1.0 native review)
- Data plane in asia-southeast1 (Singapore) with ID cross-border SCC
- UU PDP breach pipeline meets reporting requirements
- Optimized for Indonesia's mobile-first ad ecosystem
Regulatory primers we ship with
UU 27/2022
In force October 2024 (after 2-year transition)
- GDPR-aligned principles
- Mandatory DPO for certain processors
- Penalties up to 2% of annual revenue
- Sensitive data category protections
Cross-border transfer
UU PDP Article 56
- Adequacy test / Standard Contractual Clauses / consent
- Pre-drafted ID SCC clauses in our DPA
Ad-platform capabilities live in this market
Meta CAPI TikTok Events API Google Ads LinkedIn Insight CAPI